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VIDEO VAULT: K-Swiss launches TV ad spot featuring Anna, Alona, and Tommy

Ad watch: Sports brand K-Swiss is in the midst of a major brand revival and is continuing its extensive "Keep it Pure" marketing push including heavy advertising, events, sponsorships, and PR.

I wrote about the print spots featuring Anna Kournikova, Tommy Haas, and Alona Bondarenko (doing her best Anna K.) and the sports brand recently hosted a launch event in LA with Anna K. working the red carpet in a strange ensemble.

Nevertheless, they've released the broadcast spot featuring their tennis cast of characters.

Check it out:


(video via

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