Share 'Nishikori hits paydirt, signs potentially record-breaking deal with Sony'
In one of the most innovative tennis partnerships for a baller in recent memory, 18-year old Kei Nishikori, the youngest in the top 100, has just signed a 3-year deal with Sony to promote the brand globally. According to the press release: IMG today announced that professional tennis player Kei Nishikori has signed a three-year global sponsorship agreement with Sony Corporation. Nishikori, 18, w…
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